16th January 2017
Founded on a vision.
Many say that ‘anyone can be an influencer’. However, founder Danny Lowney believes that those with talent and work ethic can go beyond '15 minutes of fame', and reach their sixteenth minute. Coincidentally, he starts Sixteenth on January 16th…
Early 2017
Finding the good.
UnJaded Jade’s channel grows from 2,000 to 10,000 subscribers in just one week. Danny spots her early and she joins the roster, as we start to understand the true impact of Creators adding genuine value to their audience.
October 2017
Our first big deal.
We secure a huge deal with Google Pixel, and it’s a game changer! It proves we can position our Creators to become more lucrative in the industry and lays the foundations for many more extraordinary partnerships.
January 2018
Moving on up!
One year in and Sixteenth has grown to a roster of 15 Creators and a team of three. We throw a “Sweet Sixteenth” birthday party to celebrate!
March 2020
Go home!
Yeah, so then 2020 happened... moving on...
December 2020
From billboards to keynote speakers.
Despite the pandemic, 25 Creators signed to our roster by the end of 2020, with campaigns spanning social collaborations to speaking and events, to even popping up on billboards.
2021
A home for good.
We continue to double down on becoming the home of good influence, with Creators joining the roster such as Moya Mawhinney, Eleanor Neale, Faye Bate, and Amy Cheah, thanks to offering a purpose-driven service that’s heads above what the industry is used to.
January 2022
Putting Creators first.
In early 2022, we launch our Sixteenth Recommended Therapists Initiative, creating a bank of recommended professionals who are experienced in working with people in the public eye to help our Creators understand the industry's unique challenges and its impact.
April 2023
No.1 on Spotify.
Eleanor Neale launches her podcast, “Usual Disclaimer,” hitting number 1 in Spotify’s True Crime and number 5 in the overall charts.
October 2024
Sixteenth joins Whalar Group.
We join Whalar Group, an end-to-end ecosystem that empowers Creators with career development, community, learning, measurement and data tools, and brand partnerships. By joining forces with Whalar Talent, we’re even better positioned to meet and expand Creators’ ambitions and potential.
Present Day
And the best is yet to come...
Our Creators have a combined audience of more than 30 million and are working with the world’s biggest brands in technology, education, fashion, entertainment, and more. We continue to pair high-level service with innovative commercial partnerships, meaning Creators such as Joe Ando-Hirsh, Jesus Nalgas, UnJaded Jade, Ryan Libbey, Ashley Alexander, and many more.
