Danny Lowney is the visionary Founder behind Sixteenth, one of the leading global 360° Creator talent management companies under the creator powerhouse, Whalar Group. Believing Creators deserve more than fleeting fame, Danny launched Sixteenth in 2017 to build sustainable, thriving careers. His company quickly became a powerhouse in the Creator Economy, pushing talents beyond their 'fifteenth minute' to lasting success.
Danny’s entrepreneurial journey began at 19, running an online business in college, where a partnership with a YouTuber ignited his passion for the Creator space. This experience fueled his commitment to fostering long-lasting relationships and championing good influence. At Sixteenth, he cultivated a culture where both Creators and employees thrive.
In 2023, Danny founded Spark Jam, a platform combating Creator burnout by fostering community. This venture led to a pivotal partnership with Whalar Group, resulting in Sixteenth’s acquisition. A Westminster Business School graduate, Danny’s achievements include launching multiple D2C brands with Creators.